High Tech Marketing Blog

Internet Marketing Ideas, Tactics and Technology

Good Free Media Conversion Software

I found a free media conversion and player software that seems to do everything. And it’s free. It’s called SUPER.

Check out http://www.erightsoft.com/SUPER.html

SUPER converts to and from a huge assortment of audio and video files – more than anything I’ve seen including the paid apps.

To download, go all the way to the bottom of the page and look for the text link.

Beware that there are ads on the site that may look like the software you want – but the real software is a text link at the bottom of the page (as of this writing).

This is not a trial of crippled freeware version. It’s everything you need, and a valuable tool.

Do you agree or disagree?
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My New Droid Phone & Apps I’m Using

Got a new Droid phone for Christmas.

It is AMAZING.

Way more than a phone, it’s a powerful tool for many facets of my life. Those of us who have never had an iPhone can finally see what a real smart phone can do.

I’ve been testing and using several apps that I have found quite useful. I’ll share a few of these in blog posts now and in the future as I discover them.

Example: I installed PhoneMyPc. This is a remote access software that allows me to view and control my desktop PC. I can be on a beach and log into my desktop PC, accessing any of the information or resources there. It also has a “live view” mode which I installed on my kid’s PC. With this, I can view what is live on their PC at any time – without them knowing it. Now let me be clear that they all know I have this. In fact, I went to great pains to show it to them. (I believe that they should get used to the fact that others, such as parents and employees, will be viewing and monitoring machines they are using.)

I also have an app that shows me Google Analytics on multiple sites I own.

Another amazing app is called Barcode Scanner. You point the camera lens at a barcode and it reads the barcode, recognized the product, and offers me a choice to do a Google search on it. All within seconds.

The other night I was in a store and saw a new camcorder with a form factor I’m considering. I scanned the barcode, quickly did a Google search and found a digital camera forum with a review on the camera. Turns out – it got slammed by reviewers so I didn’t buy it. All that happened in under two minutes. That’s a really useful asset.
Barcode Scanner also scans business cards and adds them to my contacts. Nice.

The Droid has the ability to share data and sync with my gmail, Google Calendar, Google Voice and Picasa accounts as well. That was particularly helpful with my contacts. I’ve never been really synced between contacts on my phone and Outlook, which I use on my desktop.

But Gmail allowed me to import my Outlook contacts, and then painlessly synced them to my Android. With a little fooling around, I had 600+ contacts on my phone. Most of whom I will probably never call…

I have also moved over to using the Google Calendar because it is also synched and will pop up reminders on my phone of appointments. No more missing consulting calls.

If you use Verizon, I highly recommend the Droid.

Got a favorite app? Leave a comment and let me know. Even if it’s on an iPhone, because many iPhone apps are being ported for Droid.

Please! Take 27 seconds to leave your comment below so I can get the ten comments I need to keep updating this blog...
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Free Dashboard software for Google Analytics

I ran across (thanks to Don Crowther) a cool Adobe Air application that collects Google Analytics data from multiple sites – even multiple accounts, and places it on a dashboard. The video shows you the overview. Very cool.

Get your free software at Trakkboard.com

Ideas anyone?
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How I Made My Blog #1 On Google (PR3)

This is the story of how I got a simple blog to #1 on Google, and earned a PageRank of 3, with just a few hours of work and some really good SEO blog software I got for free.

The strange thing is, this was pretty simple.

But let’s start from the beginning.

I have a domain I had bought a while ago and never did anything with, so I installed a WordPress blog on it.

I found this free traffic-getting SEO software that works with WordPress blogs, so I thought I’d try it out.

Got it at:
http://ProvenMarketing.info/on/seosoftware Note: You have to opt-in to get the software.

You can see the domain at: read the rest

Participate in the conversation by leaving your comment below.
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Google Finally Getting Tough With Scammers

According to industry trade publication Advertising Age, Google is getting tough on advertisers promoting scams through their adwords service. While Google has always had some policing in effect, and has banned many users, the enforcement was sometimes hit or miss and subject to delays that resulted in many consumers being duped.

Now Google has unleashed new technology that not only instantly bans the ad – but it also bans all other adwords accounts associated with that person or business – and makes it almost impossible for the same party to sign up for another account.

This is great news for all legitimate advertisers who can now compete on a more even footing with those who cheat.

Many times, through the use of these sketchy tactics, scam advertisers end up far more profitable than those who play by the rules (kind of like bank robbers). This drives up adwords costs to legit businesses trying to compete in the same niches.

With the new crackdown, these scammers will have to work much harder to launch their spyware and scams, and consumers and ethical advertisers will be better off for it.

See Advertising Age article here.

Hopefully these tips have been helpful. What do you think?
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Love this new (free) Twitter tool

I was using TweetDeck for Twitter, but this new and free tool is more powerful and easier to use.

I really like the fact that it tracks how many clicks your tweets get.

Download TweetGlide For Free Here.

Any ideas?
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Marketing eMail Open Rate Increases 18% vs 2008

Direct marketing powerhouse Epsilon completed a study of over 6.5 million marketing emails for over 200 clients and reported that open rates have increased over 18% year over year for the second quarter. That’s good news for those of us doing email marketing as more prospects are reading emails.

Read full story in DMNews

Looking forward to your comments...
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Did I Really Buy All This????

Recently it became clear that a bit of housekeeping was in order. My “library” was overflowing with books, videos, DVDs and all kinds of infoproducts related to marketing.

I knew I had amassed quite a collection over the years, but I didn’t realize how much until it was time to clean some of it up to make room for the new stuff.

I enlisted my son to help me lay it out on the driveway so I could take a picture and remember it fondly.

(If you are wondering, I had to climb up on my roof to get an angle where I could fit it all in the pic.)

Looking at all of this made me realize how much time and money I have invested in my internet marketing education.

I never added it all up, but if I combined the cost of these products with all the travel and seminars and masterminds I’ve attended, it would easily be in the six figures.

What you don’t see here is the gigabytes of eBooks and downloaded audios and videos I’ve also bought.

Yipes!!

Of course the question I have to ask is: Was it worth it?

Well, there are a few products I should have sent back. But for the vast majority, I easily got my investment back in skills and knowledge that helped me improve my online business.

As for the seminars and masterminds, every one of them was easily worth it.

Some people say, “It’s easy for you to buy all that stuff because you are making money online.”

True – but I wasn’t always making money online. I had to start somewhere. Just like everybody else, I wasn’t born knowing any of this stuff.

You start with something, implement, build on it, and then invest part of the profits to improve your skills.

It’s a circle of success.

Invest
Learn
Implement
Reap
…and repeat.

If you leave out any one part of it, you can’t progress.

And while I’m on the subject, one more thing.

None of the products you see above were “Opportunities”.
Investing in your education is not the same as buying a “system that makes $10,000 per week on autopilot!!!”

Don’t confuse opportunities or programs with education.

One builds a skill. The other may or may not earn some money (but usually not if you don’t have the education.)

Education is never wasted. The best investment you can ever make is investing in your own brain.

Have you invested a lot in your success?
Are you implementing?

Comment and let me know!

What are you going to do with this information right now?
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Blood, Guts and Success

Sometimes it takes blood, guts and a lot of effort to get what you want.

Here’s the story of how my son worked to get something he wanted – and what it might mean to you.

Read full story: Blood, Guts and Success.

What do you think? Please comment below to tell me.
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SEO vs PPC: Shoppers really trust…

Do shoppers trust the organic results they find in a search engine more than the sponsored results? Do they even realize the difference? This video gives you the answers as published in the book, Online Shopping Through Consumers' Eyes: A Study of Online Users' Responses to 107 Questions

Get the free report: 7 Deadly SEO Mistakes

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