If you have a list you have people leaving the list. It happens. No matter how good your content is. No big deal.
But what happens when they click on your unsubscribe link?
If you are like most people, they go to a default unsubscribe page controlled by your autoresponder system.
But some autoresponders allow you […]

I learned something new today about the dangers of
advertising brand new domains.
Seems there’s an organization called Outblaze that some ISPs
use to help filter spam. One of the factors they use to
determine spam is the newness of a domain name.
Yusuf Goolamabbas of Outblaze describes the data as coming
from spam trap message body analysis: “We have […]