High Tech Marketing Blog

Internet Marketing Ideas, Tactics and Technology

Entries for the ‘Marketing’ Category

ClickBank Blog links to my video on How to Increase ClickBank Conversions

ClickBank just released a blog post with a link to my video about how I increased ClickBank sales 22.8% using a simple 5-minute tactic that I teach in my QuickieProfits site. As ClickBank says, “There are no tricks or gimmicks here: Jeff’s technique just increases customers’ willingness to buy by increasing their level of trust [...]

Marketing Quickies 3 released

Marketing Quickies 3 is a “business in a box” that gives you, for a significant investment, the rights to sell memberships to a site that provides marketing quickies similar in concept to my own QuickieProfits. Owners get a complete membership site set up and ready to go, plus three new videos each month. The sites [...]

$100 Million says pay attention to Microsoft Search

According to a recent Advertising Age Article Read here Microsoft plans to spend between $80 and $100 million on an ad campaign slated to start in June of 09. The idea is to boost Microsoft’s search share up from the paltry 8.2% of all consumer searches as measured between February 2008 to February 2009. During [...]

Watch out for this email virus

I just got this email: I’ve seen a couple of these come through, and these are NOT LEGIT. Notice the email address in the FROM: field. I have no doubt that if I opened it and unzipped the file, I’d be installing a virus on my PC. This is an especially easy scam to fall [...]

Do you Tweet to an audience, a bar booth or an earlobe?

Some people treat Twitter like they are speaking from a stage. Some like they are talking to friends in a booth at the local bar. And some like they are whispering in your ear. How do you Tweet? As I look at those I’ve followed and unfollowed, I think the ones I like best are [...]

7-minute interview: What should I do in internet marketing?

I am frequently asked by beginners, “What should I do in internet marketing?” In this 7-minute interview with Ryan Lee, I talk about the first things a beginner should think about. Note: The first thing is NOT to run out and buy the next shiny new product out there. Think first. Please respond to this [...]

The “Risk Reduction” Sales Technique Boosts Profits

One of the most important parts of creating a strong offer is risk reduction. And the higher the price, the stronger the risk reduction component must be. You’ll find a good example of that here: http://CBmall.com/detail/lower-risk A strong risk reduction may include: * Money Back Guarantee A 30, 45, 60 or 90 day guarantee is [...]

Use JingProject for free video screen capture

Techsmith, the guys who develop Camtasia, have a great free service called JingProject. It lets you do quick screen captures, both still and video, and it hosts them for free. This makes it very easy to do a quick video and easily share it. The free account gives you 2 gig of storage and bandwidth, [...]

Goodbye PC Magazine, Hello Niches

Goodbye PC Magazine. Yesterday I received the last print edition of PC Magazine, which I had I started reading shortly after it was first published in 1982. PC Magazine was one of the best places to learn about PCs, software and accessories. They have great articles on technology, user tips, software reviews, etc. At one [...]

How the “Long Tail” caught Saddam Hussein and lessons for marketers

Just read an interesting report on the capture of Saddam Hussein. It was 5 years ago when Saddam was pulled out of a spider hole. You might remember that the US military had come out with a deck of cards ranking the 52 most wanted Iraqi terrorists – with Saddam being the Ace of Spades. [...]